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Unless you live in a rabbit hole, you know what recently happened with OpenAI. Yes, the company that created the famous, beloved, and vilified ChatGPT. Well… a Chinese company unexpectedly emerged with its own AI, Deepseek, which has shaken up the market and the industry. It offers the equivalent of the most advanced ChatGPT model but it’s free—at least for now. And not only that, Deepseek made its code open-source, making it accessible to anyone who wants to use or improve it. You’ll be able to do much more with less. How do you feel about? Still no bells… Well.. after the announcement, nearly all major tech companies saw their stock prices plummet. Nvidia, for example, the company that manufactures the chips used to build and train AI models, lost nearly $600 billion in market value in a single day. And this is the most important lesson hidden in this situation: Even the biggest, most famous, and wealthiest company can fall overnight. Even if it was the first to market. Not because they’re doing anything wrong. Simply because the moment your offering becomes a standardized product, a commodity within everyone's reach... You’re destined to be overtaken by a competitor sooner or later. There will always be someone who can commoditize your product even further, lower the price (or eliminate it entirely), and offer the same features as you. And this will happen to your company, or to you. Yes, to you. As a worker, as a professional… if you don’t keep evolving, improving, learning and getting far away of being a commodity… sooner or later… you’ll lose. Do you want to know anything different today? Here you are my pick.
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Outcomes vs processes. This is the never-ending story of the project manager in any major infrastructure project. What to do. What to prioritise. Where to push. Where to let go. What matters. What is noise dressed up as “governance”. Well… A few days ago I had a discussion with one of my clients. I explained my views. Then, after the call, I sent him a message. WhatsApp. Yes. Not a 35-page PowerPoint. Not a colour-coded framework. Not a “strategic alignment deck” with triangles, arrows and...
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