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When you have something of great value to offer the world, don't beat around the bush or use metaphors. Offer it plainly, without filters. Straightforward and unapologetic. You have great ideas. Tell everyone. You are doing a great job. Tell everyone, especially to your boss. Don’t wait for the annual review… too many things will happen from today until the next raise is decided. You have a great product. Tell everyone. This is exactly how I operate when a company asks me for an audit or consultancy, when someone asks me for mentorship. I tell it like it is, which usually doesn’t match what they want to hear. I say it with fewer words and less formality than they’d like. I reduce their business to a single sentence and their problem to a couple of words. And sometimes it stings. But it always heals. And fast. I have a mentorship package. Some have asked for it. You can buy it as a gift for you, your loved one, your brother, your company, or your dog. ​Mentorship Package - $899​ PD 1: If you liked this email, don't keep it in secret and forward it to a friend. They will thank you enormously one day. PD 2: If somebody has sent you this email and you want to receive emails like this yourself, visit vicentevalencia.com PD 3: If you want unsubscribe, click the link below. |
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Alfred Hitchcock had a peculiar habit. He appeared for a few seconds in almost every one of his films. At first it was a joke. Then it became a problem. Audiences started watching the screen obsessively, trying to spot him. They were no longer following the story. They were hunting Hitchcock. So in films like Psycho, he solved it in a simple way. He appeared right at the beginning. Problem solved. Distraction gone. When I review PPP bids, clients always ask the same question. “Vicente…...
Everyone loves the construction contractor. Big cranes. Huge concrete pours. Drone videos. Beautiful. But in a PPP project… Construction lasts 3 years, maybe 4… except in NZ… around 8 years – don’t ask me why. Operations last 30. And yet, people spend 90% of their time talking about construction. Very clever. And I understand… it’s the place of the big bucks; the ministers’ visit and the Public Relationship paradise. Question 72 of the course below answers a simple question: What is a good...
You hear this word a lot in PPP meetings. Bankable. “This contract must be bankable.” Everyone nods. No one asks the obvious question. What does bankable actually mean? Let me translate. A PPP contract is bankable when a bank can look at it and say: “Fine. If everything goes wrong… we still get our money back.” That’s it. Not innovation. Not sustainability. Not beautiful PowerPoints. Money back. In Question 50 of the course below, I explain what really makes a PPP contract bankable. Because...